Web Accessibility

Based on our experiences as a Web Design Company in Kolkata We have witnessed how the importance of accessibility on the web has increased in the last few years. Websites must be designed to accommodate users with disabilities of any kind. Additionally, it is there is a requirement that the Rowdy Act mandates every government or business ICT website to have high accessibility in accordance with WCAG guidelines. In recent years, it has been advised for web developers to create websites that are accessible not just for legal reasons but also because they reason that it assist users in navigating more easily.

Artificial Intelligence

Artificial Intelligence is one of the latest technologies that are making their way into web design to improve UX. Many companies as an element of the web's development need a beautiful chatbot design. It functions as a virtual assistant that allows users to look up specific information or services. Web developers can also utilize AI to include the standard UI elements in the design library, which will save time when bringing new products to the market.

Minimalistic approach to design

As was mentioned earlier, the trends in web design are changing each year, and currently, the majority of users prefer simple design. Flashy websites with a lot of colors or many graphics elements make websites less responsive and make it difficult for users to locate details. Therefore, a minimalist design and minimalist colors are more appealing to users. In 2023, users will value responsive websites more than attractive websites. For this reason, it is advised to eliminate the unnecessary and unappealing design elements.

Nostalgia and Y2K aesthetics

Trends in aesthetics and nostalgia are appearing throughout the design world and are also gaining traction in web design. Web designers are making the route of retro-futurists using Vaporwave, Glitch, and Cybercide. Numerous developers are incorporating Y2K fonts and designs based on text, as well as unique cursors, pixilation as well and other elements of design to the web-based development process in order to create a stunning minimalist, responsive, and simple-looking website.

Mobile-friendliness

Through the years, when we have provided web Design Services in Kolkata, we have seen how our clients place a high priority on the development of mobile-friendly features on their websites. This is due to the fact that more than half of visitors to websites use smartphones to access websites so if your website is not mobile-friendly, then visitors will be directed to rival sites. Additionally, other aspects must be taken into consideration when designing a mobile-friendly website like page load speed as well as responsiveness, navigation, and a myriad of others. While creating mobile-friendly sites, any front-end developer needs to be aware that if a website is taking more than 3 seconds to load, then it will be ranked lower on SERPs.

Augmented Reality

This is a different design trend for 2023, where developers incorporate a variety of AR or Augmented Reality elements in their development methods for websites. This involves the combination of computer-generated content and real-world elements. This is more common for the fashion business everyday life utilitarian products, or even accessories or furniture-related items. Customers can test out items, or even configure and create their own products in their homes using their phones.

Interesting illustrations

The advancement of technology is also influencing website trends of 2023, where designers are using intriguing and attractive tech-inspired illustrations in their web development strategies. Numerous illustration trends like 3D illustration, Clay morphism, and Metaverse are gaining traction in the fashion trends of design, but not until 2023, but in future years, it will be certain. The utilization of 3D animations, as well as images that create the illusion of a virtual space to enhance user interaction, is the primary goal of these new design methods.

Parallax scrolling

Parallax scrolling has become a popular method of web design where the elements that are visible on websites move more quickly than the elements that are in the background. It is used by web designers to increase the aesthetic appeal of the site and to increase the experience of a website for users.

Micro-animation

Micro-animation is an additional effort to make a site that has greater engagement. It involves using tiny animations that assist users in navigating the website to improve interaction and bring a sense of fun to the site. On e-commerce websites, micro-animations give customers a clearer and more vivid view of the items.

Dark mode

Dark mode was introduced into the fashion world a few years ago, but by 2023 it's growing rapidly. There is the option of dark mode on numerous websites which is designed to reduce stress on the eyes, particularly when you are browsing the website in low lighting or at night in complete darkness. This also ensures longer battery life for mobiles as well as laptops, thereby increasing reading comprehension and the visual appeal of websites.